Because every solution is unique, we’ve built a vertically integrated lab where you can become… anything.
WE ARE FULL SERVICE
Consumers are getting pounded, slammed, borderline harassed with messaging from every angle. Become Known engineers revenue growth through a digital-dominant, but not digital-only strategy that simply out-wits the noise. Find out how Become Known’s vertically integrated capabilities deliver the greatest ROI on your marketing dollars.
The 6 Big Buckets
Intel & Strategy
- Research and Data – We have access to over $500,000 in annual subscriptions to first and third-party data and insights, allowing for data-driven decision making. NSA would be proud.
- Customer Journey Mapping – We’ll profile your customer & stakeholder personas, outline touchpoints – then blast the heck outta obstacles to make the process efficient and intuitive.
- Strategic Planning – We help you create a systematic, accountable and achievable blueprint that connects your organizational goals with the right plan of action. Measure twice, cut once.
- Brand Strategy – Your brand is the basis of your business. In fact, is your business. We’ll help you write that story, define your positioning – then follow it up with a plan that ensures you become known.
- Measurement and Analytics – We aren’t doing our job if we aren’t keeping you on top of your number vital statistics, measuring progress and tracking KPI’s along the way. Luckily, we have a lot of magical software to make this happen:
- Brand Positioning – We’ll make sure you Dominate. Plain and simple.
- Visual Identity & Design – We are design-thinkers. We realize powerful imagery converts leads, drives brand loyalty – and creates an intangible feeling of adoration for your brand.
- Advertising Campaigns – We’ll help design cohesive, omni-channel campaigns that not only touch your audience at high frequency, but also high IMPACT.
- Content Creation – Our content creation studio is built to engage with your audience and start conversations. If people aren’t talking about you, they aren’t thinking about you.
- Studio Production – High quality studio production services is a given. Our goal is to create brilliant visual and audio content for your brand – that is worthy of a Grammy.
Digital Insights & Media
- Media Strategy & Planning – We design actionable media strategies using actual data. Don’t worry, if you don’t have the data, we’ll find it.
- Programmatic – We’re huge believers in audience-targeting, vs. channel targeting. Reach more of the RIGHT people, wherever they are.
- Search – Search done right is like a steroid shot to the arm of your business with incredible results.
- Organic SEO – The search algo’s are forever changing… and that means we are too. Our Organic SEO services are constantly working to improve your long-term ranking and visibility.
Social & PR
- Social strategy – We build deep connections with your audience through incredible content, powerful influencers and an extensive strategy custom-built for each social platform. One size does NOT fit all in this business.
- Community management – Our real-time Community Management team will streamline your social communications and make every customer comment/inquiry count.
- Social content development – We’re all about creating super-charged and engaging social content designed to connect and drive your viewers to action. We even have a 10,000 square foot production studio at our headquarters in Cleveland, Ohio!
- PR – As master storytellers/publicity specialists, we focus on creating a thriving brand persona that controls the narrative and elevates your organization.
Experiential & Immersive
- Offsite activations – Our Offsite team is a group of brilliant event masterminds that design campaigns, events and brand activations that drives engagement and build customer loyalty.
- Immersive experience – We help deliver your customers a transformative and unforgettable experience that is unique to your brand, offerings and services.
- Multi-destination – Looking to create custom made experiential campaigns across several locations? Let us help you handle the logistics, coordination and entire planning & execution process.
- Red Space – Want to have a killer event in the coolest City in the World? You can host it at our 15,000 sqft event venue in Downtown Cleveland. We activate 100+ events per year at Red Space.
- CRM – We’ll optimize your customer retention techniques and promote sales through excellent relationship management and feedback implementation.
- Marketing Technology – (see MarTech under our Areas of Unique Expertise)
- Website & Mobile App Development – Let our team build you the nimble, responsive and user-friendly App/website your business needs, fully integrated to your media campaigns and advertising channels.
- Media – We’ll help you implement the right media strategies/channels as a potent catalyst for your growth, leveraging access to every publishing platform imaginable.
- Automated Marketing – Automate your lead generation, customer acquisition process, and conversion all under one roof.
- Social Media – Target & engage with the right customers in a humanizing way – across the optimal social channels for your business model.
- PR & Activation – We’ll help you spread the word and establish your brand as a major industry player that can deliver the goods.
Areas of Unique Expertise
- Strategy Consulting – We’ll help you design & implement the most cutting-edge sales strategies on Amazon and emerging marketplaces.
- Amazon Copy Optimization – We’ll create and tweak your copy/sales content and description in order to ensure maximum conversion.
- Tech Optimization – Creating the most efficient process to selling on Amazon isn’t easy – unless you focus on optimizing your tech. Count us to help make that happen by integrating your product listing with Amazon’s unique platform.
- Enhanced Content – Outsell your competitors and dominate Amazon’s search results with content that stands out from the noise.
- Amazon Advertising – We can help you setup and structure the effective ads on Amazon using quality keywords that drives up your seller’s rank.
- Demand-Side Platform Management – We’ll manage your ad inventories with efficiency, ensuring everything is properly structured in one interface.
- Lead Management – We help you maximize conversion rates with battle-tested tech that manages the tail-end of your funnel.
- Email Marketing – Work with us to build high converting email marketing campaigns with exceptional open rates and impressive sales conversion stats.
- Consumer Marketing – We can drive your consumers to action directly with targeted marketing strategies built to invoke the desired, direct response.
- Customer Base Marketing – We’ll help focus your marketing efforts towards the best customer you can get: The one you already have!
- Mobile Marketing – Reach targeted audiences through their smartphones… which unfortunately, is where most people live today!
- Revenue Attribution – Optimize your ad spend by tracking exactly what campaigns are the most effective – and shutting down the rest.
Read more about our obsessive approach in our “Be Obsessed” core behavior.